C1noun 1K

Turnover

UK /["/ˈtɜːnəʊvə(r)/"]/ US /["/ˈtɜːrnəʊvər/"]/ Pronunciation

Definition

the total amount of goods or services sold by a company during a particular period of time

Listen to definition

In simple words: The amount of money a business makes in a specific time period.

Examples

• The company reported a high turnover in staff this year.
• Revenue turnover exceeded expectations by 20 percent last quarter.
• The bakery sells delicious fruit turnovers every morning.
• Employee turnover can be expensive for businesses due to recruitment costs.
• Our retail store has an annual turnover of over five million dollars.
• She baked apple turnovers filled with cinnamon and sugar.

Usage notes

Commonly used in business contexts to refer to sales or revenue. Not appropriate in casual conversation.

Grammar pattern

standalone term

Memory hint

Think of a 'turning over' of cash from sales.

Collocations

• high
• low
• company
• boast
• have
• record
• be up
• be down
• double
• figure
• growth
• rate
• a decline in turnover
• an fall in turnover
• an increase in turnover
• fast
• rapid
• high
• have
• reduce
• rate
• turnover in

Synonyms

• revenue
• sales
• income
• turnaround
• gross revenue

Antonyms

• loss
• deficit

Common mistakes

• Confused with 'turn over' as a verb phrase.
• Using in a non-business context incorrectly.
• Assuming it only refers to staff changes, not sales.