B2noun1K

Priority

UK /["/praɪˈɒrəti/"]/US /["/praɪˈɔːrəti/"]/

Definition

something that you think is more important than other things and should be dealt with first

In simple words: Something that is more important than other things.

Examples

  • Making my health a priority is essential for a balanced life.
  • The company's priority is to enhance customer satisfaction and retention.
  • He always puts his family first; family is his top priority.
  • In times of crisis, safety should be the priority of any organization.
  • They are adjusting their schedule to ensure that urgent tasks take priority.

Usage notes

Use 'priority' when discussing the importance or urgency of tasks. It's suitable for both personal and work contexts. Avoid using it in overly casual or slang conversations.

Grammar pattern

standalone noun

Memory hint

Think of 'prior' as in 'first', so 'priority' refers to what comes first.

Collocations

  • high
  • main
  • major
  • choose
  • decide on
  • determine
  • priority over
  • a list of priorities
  • order of priority
  • place a high priority on something
  • high
  • main
  • major
  • choose
  • decide on
  • determine
  • priority over
  • a list of priorities
  • order of priority
  • place a high priority on something

Synonyms

  • right of way

Antonyms

  • unimportance
  • neglect

Common mistakes

  • Confusing 'priority' with 'prioritize' (verb form).
  • Using it in singular form when referring to multiple important things (e.g., saying 'my priorities' instead of 'my priority').
  • Incorrectly spelling it as 'prioriry'.