Cool MateNiche
UK /["/niːʃ//nɪtʃ/"]/US /["/niːʃ//nɪtʃ/"]/
Definition
a comfortable or suitable role, job, way of life, etc.
In simple words: A specific area of interest or a special role.
Examples
- He eventually found his niche in sports journalism.
- He had found his own little niche in life.
- She's carved out quite a niche for herself in fashion design.
- women who dared question their niche in society
- They spotted a niche in the market, with no serious competition.
- There's a niche for a small stylish car.
- The niche was just big enough to hold two small candles.
- I found a niche in the rock and sat and watched while the sun rose and filled the valley with light.
- Within each niche, similar animals avoid competing with each other.
- Mammals moved into the niche left vacant by the disappearance of the dinosaurs.
Usage notes
Used to describe specialized markets or interests. More appropriate in discussions about business, hobbies, or personal pursuits. Avoid using in casual conversations when not relevant.
Grammar pattern
niche + noun
Memory hint
Sounds like 'nitch' — think of a small, cozy spot in a garden where specific flowers grow.
Collocations
- comfortable
- distinctive
- particular
- have
- find
- identify
- market
- marketing
- business
- in a/the niche
- into a/the niche
- niche for
- a niche in the market
- comfortable
- distinctive
- particular
- have
- find
- identify
- market
- marketing
- business
- in a/the niche
- into a/the niche
- niche for
- a niche in the market
- comfortable
- distinctive
- particular
- have
- find
- identify
- market
- marketing
- business
- in a/the niche
- into a/the niche
- niche for
- a niche in the market
Synonyms
- nook
Antonyms
- mainstream
- generic
- common
Common mistakes
- Confused with 'knee-sh' pronunciation instead of 'nitch'.
- Used incorrectly as a verb.
- Overgeneralized to mean anything unique, rather than a specific subcategory.