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UK /["/ədˈvɜːtɪsmənt/"]/US /["/ˌædvərˈtaɪzmənt/"]/
Definition
a notice, picture or film telling people about a product, job or service
In simple words: A message that tries to sell something.
Examples
- a newspaper/television advertisement
- an online advertisement
- You can place an advertisement on a classifieds website.
- Television and radio refused to carry advertisements for the album.
- We placed advertisements in a number of national newspapers.
- She ran a full-page advertisement on the back page of the newspaper.
- Dirty streets and homelessness are no advertisement for a prosperous society.
- He's a walking advertisement for healthy living.
- We are employing an assistant to help with the advertisement of the group’s activities.
Usage notes
Commonly used in both spoken and written contexts. Suitable for businesses, media, and public announcements. Avoid using in informal conversations.
Grammar pattern
advertisement + object (e.g., advertisement for a product)
Memory hint
Think of 'add' and 'vertise' like adding a notice to sell.
Collocations
- good
- discreet
- misleading
- place
- put
- take out
- appear
- say something
- show something
- in a/the advertisement
- advertisement for
Synonyms
- ad
- commercial
- promotion
- announcement
- publicity
Antonyms
- disregard
- silence
Common mistakes
- Confusing with 'ad' as a separate term when both refer to the same thing.
- Using 'advertisement' when discussing sponsorships, which might require different vocabulary.
- Mispronouncing it as 'avertisement' instead of 'advertisement'.