B2noun3K

Sponsorship

UK /["/ˈspɒnsəʃɪp/"]/US /["/ˈspɑːnsərʃɪp/"]/

Definition

financial support from a sponsor

In simple words: Support or funding given by a company or organization.

Examples

  • The company's sponsorship of the charity event helped raise significant funds.
  • Sports teams often rely on sponsorship from large corporations to cover expenses.
  • The sponsorship deal included advertising during all the broadcasts.
  • Sponsorship can provide essential financial support for artists and performers.
  • Their sponsorship of the science fair allowed many students to participate.

Usage notes

Used in business or fundraising contexts to describe financial backing. More formal than saying 'sponsor'. Common in charity events and sports.

Grammar pattern

sponsorship + of + noun

Memory hint

Think of 'sponsor' with 'ship' at the end like a ship carrying support.

Collocations

  • generous
  • major
  • lucrative
  • attract
  • find
  • get
  • agreement
  • deal
  • package
  • in sponsorship
  • through sponsorship
  • under (the) sponsorship
  • generous
  • major
  • lucrative
  • attract
  • find
  • get
  • agreement
  • deal
  • package
  • in sponsorship
  • through sponsorship
  • under (the) sponsorship

Synonyms

  • backing
  • funding
  • support
  • patronage
  • endorsement

Antonyms

  • opposition
  • obstruction

Common mistakes

  • Misuse as a verb; 'sponsorship' is a noun.
  • Confused with 'sponsor'—remember it's the act of sponsoring.
  • Not used in casual day-to-day conversation.